NECSTouR aims to develop and strengthen a coherent framework for the coordination of regional development programmes and research on sustainable and competitive tourism following the communication of  the European Commission, entitled "Agenda for European sustainable and competitive tourism" (COM (2007) 0621 - 19-10-2007).

To achieve this goal, NECSTouR will develop cooperation between the regional organisations in the network to promote the application and implementation of concerted and coordinated actions within the member regions. It will involve the European institutions to develop its strategy and aims to: 

• Implement applied research in sustainable tourism.
• Share and promote each form of coordination of the projects already underway.
• Exchange information and implement joint activities.
• Use the European funds appropriately.

Unite the European regions in the preparation of the decisions, the implementation and the evaluation of the tourism policy so that they are able to guide the national government policies to promote the sustainable development tourism and encourage the competitiveness of the European supply.
More generally, the search for innovation in all its forms must be central to sustainable development and competitive strategies.